Cargill: FR3 Dielectric fluid / AR Engagement

Gasket recently partnered with Cargill to build an Augmented Reality interactive mobile app that allows Cargill representatives worldwide to help their customers visualize and understand the benefits of using Cargill’s FR3® dielectric fluid inside electrical transformers.

Wait, what did I just read? Did Gasket make an app? Yes! Using the Unity development platform, we made finely-tuned, technical-heavy, user-driven experiences with custom assets to show situations where using FR3 fluid is beneficial to its customers.

After all, world-changing products deserve cutting-edge presentations!

Whether Cargill’s customer priorities are cost, reliability, efficiency, environmental impact, safety, or all of the above, any Cargill representative can walk their customer through a side-by-side comparison of why Cargill’s product is the superior choice.

UI/UX Design

Greg Shultz Cargill AR / XR UI Design + Experience

UI Design

To keep up with the constant evolution of products and how clients want to talk about them, we implemented a feedback system to connect users directly to Gasket’s development team. This connectivity allows us to be highly agile when making app updates.

Gasket also implemented new features that allowed the conversation to continue after a customer demonstration is over. Cargill representatives and customers can also share their contact information for more responsive communication. Documentation and screenshots can be sent directly from the app for detailed explanations of a specific benefit of FR3 fluid.