Gasket and FAME Retail turned the cover of HOW Magazine’s 2013 International Design Awards Annual into a mobile augmented reality experience!
When FAME won Best in Show from HOW, they also received the honor of designing cover art for the special issue. Together with FAME, we envisioned the AR experience as something that would bring the the secrets of the magazine to light in a cascading flow of award-winning images. Designed as a curio cabinet with hidden compartments and fold-out panels, our AR experience gracefully unlocks images from FAME’s Best in Show work for the local restaurant chain MyBurger, and celebrates the more than 242 winners in the magazine.
Our efforts were also featured on HOW’s Blog.